For Skilled Traders

Scale Your HVAC or Plumbing Business with Google Ads

NordicLoom is committed to developing partnerships that grow skilled trade businesses through a deep understanding of search marketing, sales pages and data analytics.

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Make your business present online. Drive more leads.

Most inquiries start with a search. Ensuring that you show up when people are searching for your services is a necessity for predictable and continuous lead inflows. At NordicLoom, we bridge the gap between specialised search marketing knowledge and the prospects of HVAC and plumbing businesses - to help build stronger sales funnels.


Through targeted ad campaigns, optimised sales pages, and analytics, we ensure that your marketing spending lifts your bottom line.

Seen

Engaged

Converted

Industry-Specific Knowledge

Easy Onboarding and Integration With Your Team

Detailed Reporting of Performance Metrics

New Channels for Growth and Upscaling

From our

community.

During the few years that I have worked alongside Carl he has been a dependable and results oriented partner who never skimps on quality and takes pride in providing value."

Bastian Hansen

Freelancer, Mergerfilers

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Read our case below, or check us out on LinkedIn.

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Case Study

"Sara Tigau, Dynamic Heating & Cooling"

Summary

NordicLoom implemented a full-funnel PPC strategy for Dynamic Heating & Cooling, a rapidly growing HVAC provider in Ontario, Canada, achieving over 70 monthly leads within three months while keeping acquisition costs below $65 for residential customers. The strategy involved dividing campaigns between residential and commercial services, optimizing ad groups by specific search intents like "local HVAC provider" or "certified HVAC provider," and using dynamic ad features to enhance relevance.


Dedicated, mobile-friendly landing pages were created for each customer intent, with optimized headlines, social proof, and clear calls-to-action to improve engagement and conversions. Through extensive testing and data-driven adjustments, NordicLoom achieved a 9.65% conversion rate and continues to scale these results.


Click to download the case.

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Download Case Study

"Upon a growing passion for data-driven marketing and sales development, I decided to lay the foundations for NordicLoom in August of 2023.


My role as a current sole proprietor, with the help of independent contractors and consultants, involves assisting (from research to execution) international clients of small-medium sized businesses in developing their sales-funnel architecture through testable and data-centred search marketing and landing pages."

Founder

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Google Ads Certified (Search, Display, Shopping, Measurement)

Google

Carl Baggesen

How we work?

Onboard in 3 steps:

1

2

Book a Discovery Call

Let us get to know your business and goals.

Account Set-Up

We build targeted ad campaigns + sales pages, and then implement full conversion tracking.

3

Launch, Optimize, Evaluate

The real journey begins. As we progress, we optimise the campaigns across all touchpoints and provide insightful reporting.

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Our Tech.

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Send us a request and we'll reach out to you.


You are also welcome to contact carl@nordicloom-mail.com if you have any other questions or inquiries.

Contact Us!

Talk to us